Transparency Log // Signals

Transparent signals,
not dark tracking.

The VitaAvanza S.r.l. website uses browser-side storage for consent state and loads Microsoft Clarity analytics only after a user explicitly approves it.

Current Signal Philosophy

Zero dark cookies.

VitaAvanza S.r.l. uses browser-side signals to preserve consent continuity and, if approved, to measure site usage through Microsoft Clarity. The website is not designed to sell attention to ad networks or silently profile people for unrelated marketing use.

The main browser-side storage directly written by the site is the consent preference key.

Microsoft Clarity does not load unless the visitor chooses "Accept Analytics" in the banner.

External fonts and libraries may still create normal network requests when pages load.

Technical Signal Log

`va-cookie-preference`

Browser-local consent state used so the banner does not reappear on every page load.

Essential
External asset requests

Fonts and front-end libraries loaded from external content providers may receive normal connection metadata from the browser.

Operational
Microsoft Clarity analytics

When analytics consent is accepted, Clarity may set first-party analytics cookies such as `_clck` and `_clsk` to connect page views and measure site usage. Microsoft documents that Clarity can also involve additional Microsoft or Clarity identifiers in some flows.

Optional

Essential Signals

Used for consent continuity and core interface stability. These are the minimum signals needed for the site to respect the user's choice.

Performance Analytics

Microsoft Clarity is the current optional analytics tool. It activates only after the visitor explicitly agrees through the consent banner.

Third-Party Requests

The browser may contact asset providers when loading fonts or scripts. That is different from site-written consent storage and should be reviewed whenever infrastructure changes.

Manage your preference.

You can reset the stored consent choice below at any time. After reset, the site reloads and the consent banner appears again so a new choice can be made.

Review Privacy Protocol

Questions about browser-side storage, Microsoft Clarity analytics, or consent on the public site can be sent to hello@vitaavanza.com.